The simplest graphics and the clearest text combine to produce the most accessible and visual guide to neuroscience available. Using simple classroom rulers and a clever technique, readers can determine how long it takes the brain to make decisions. That’s why we create books for everyone that explore ideas and nurture curiosity about the world we live in. This book has everything; it goes through the brain’s functional processes of anatomy, consciousness, dreams, manipulation, blood circulation - to name a few - all told visually as if it were a PowerPoint presentation. You can watch as pictures travel through your eyes and into your mind, find out how you choose the perfect ice cream, and take a spin (or three) on the sleep machine.

The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products. ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. I’m giving it 4 stars because I think it could have been presented in a simpler way by providing more illustrations or a cheat sheet. This illuminating book combines positive psychology, neuroscience, self-help to explain why we believe that at a certain age, w’re too old to learn new things. I might have to read the book twice to fully absorb every thing but it is an interesting read for those wanting to learn about the brain.From focus boxes that delve into specific topics to entertaining puzzles that bring the subject to life, this book will captivate your imagination while building your understanding of biological and cognitive psychology.

How to Change Your Mind: The New Science of Psychedelics by Michael Pollan – I have said it countless times: this is one of my favourite books, ever. But some time ago I decided that if a book hadn't grabbed me by page 80 or up to 100, then sorry, moving on. MIT Press began publishing journals in 1970 with the first volumes of Linguistic Inquiry and the Journal of Interdisciplinary History. The most precious thing that a person possesses in his life is his brain, which is distinguished from all other organs by features that exceed the imagination of man himself.It is a super interesting and informative book that is simple and easy to understand on how our brain functions.

The book concludes with advancements in biological engineering that is beginning to tap into implantation and assistance to the brain. From learning about the blood vessels in the head to what goes wrong when someone has a stroke, from how alcohol affects the brain to diagnosing meningitis, from anorexia nervosa to post natal depression, How The Brain Works expertly explains the processes of the brain in a way that we can all understand. Nevertheless, I still would recommend it for people who are new to the subject and want to start with a good book. From anatomy, it moves on to function, explaining how the brain works constantly and unnoticed to regulate processes such as heartbeat and breathing and how it collects information from the external world to produce the experiences of sight, sound, smell, taste, and touch. Dorling Kindersley (DK) is a British multinational publishing company specializing in illustrated reference books for adults and children in 62 languages.

The MIT Press has been a leader in open access book publishing for over two decades, beginning in 1995 with the publication of William Mitchell’s City of Bits, which appeared simultaneously in print and in a dynamic, open web edition. I’m not a huge fan of the tone and things are not always written “for dummies” like you’d want it to, but it’s a great reference book you can use as a complement in your journey to understand how the brain works. From first words to the Big Bang, from the wonders of nature to city adventures, you will find expert knowledge, hours of fun and endless inspiration in the pages of our books. He worked for a year in industry designing advanced neural electrodes before cofounding Backyard Brains. It’s the center of the nervous system – the headquarters of our body – and it’s responsible for pretty much everything.